Using Easy Digital Downloads

They're Easy, Digital, and Downloadable

Created for WP Sessions - April 10, 2014

https://helf.us/wpsedd

What is EDD Anyway?

Easy Digital Downloads (EDD)

EDD
  • Free from WPORG

    • https://wordpress.org/plugins/easy-digital-downloads/

  • Bajillion extensions!

    • https://wordpress.org/plugins/tags/edd

    • https://easydigitaldownloads.com/extensions/

Why Digital Media Only?

Thinking Woman
  • Understand your product

  • Understand your audience

  • Understand your (current) limits

So ... I just upload media?

Screenshot of the post edit screen
  • Custom Post Types means posts is posts

  • Files upload just like WordPress media

  • Downloads protected from casual browsing

  • You can use CDNs (dropbox, Amazon S3)

  • You set the price, you set the limits

How Do I Sell Stuff?

A skull with gold coins pouring out

Payment Gateways

Can My Money Make More Money?

A treasure chest

How Do I Protect My Assets More?

A samurai on a horse with an umbrella protecting him from the rain

Option 1: Use a CDN

Amazon S3 - https://easydigitaldownloads.com/extensions/amazon-s3

Option 2: Require Membership

Restrict Content to Members - https://easydigitaldownloads.com/extensions/content-restriction/

Discounts for Members - https://easydigitaldownloads.com/extensions/restrict-content-pro-member-discounts/

What About Updates?

Screenshot of the post edit screen

Software Licensing
https://easydigitaldownloads.com/extensions/software-licensing/

Automatic Upgrades
(just like 'normal' plugins and themes)
https://easydigitaldownloads.com/docs/automatic-upgrades-for-wordpress-themes/
https://easydigitaldownloads.com/docs/automatic-upgrades-for-wordpress-plugins/

How Do I Manage Users?

Screenshot of the post edit screen

Users is users!
Sign 'em up and let 'em go.

Need to charge for membership?

Content Restriction
https://easydigitaldownloads.com/extensions/content-restriction

Recurring Payments
https://easydigitaldownloads.com/extensions/recurring-payments

What Should I Look Out For?

Screenshot of the post edit screen
  • Payment Gateways
    • SSL may be required
    • WePay doesn't allow the sale of Digital Goods (but you can use it for crowd funding)
    • Refunds will happen
  • Caching
  • Security
  • Heartbleed

Tips and Tricks

Screenshot of the post edit screen
  • Remember what makes WordPress WordPress
  • Telling your patrons 'thank you' goes a long way
  • Always enjoy what you do
  • The GPL does not mean 'free'
  • My EDD ebook: https://helf.us/wpeb

THE END

My ebooks: https://store.halfelf.org

My tech blog: halfelf.org